Objectives

Translate the studio’s creative identity into a digital experience

Highlight product collections with strong visuals and clear structure

Build a responsive, easy-to-update platform for future growth

Include a blog/news section to feature press and announcements

Design & Development Process

Discovery & Direction: Collaborated directly with the founder and team to understand brand values and target audience

Wireframes & Visual Direction: Created layout structure to prioritize visuals, text readability, and intuitive navigation

Build & Integration: Developed the website in Framer, optimizing for responsiveness and performance

Feedback Rounds: Implemented iterative feedback efficiently across multiple review stages

Outcome

The final website is a modern and fully responsive experience that positions YEH Studio as a premium, forward-thinking brand. It features dynamic product presentation, a focused About section, and a News area linking to external features like Milan Design Week and Instagram features.